Brian Niccol, Chipotle Mexican Grill

Brian Niccol inspires a lot of confidence. So much, in fact, that when Starbucks announced the former Chipotle chief would ...
Redburn Atlantic’s Edward Lewis downgrades coffee-shop giant after new Chief Executive Brian Niccol unveils his “Back to ...
Starbucks’ new strategies are rooted in the same foundational principles that helped the company succeed internationally.
Wall Street applauded when Starbucks Corp. named Brian Niccol to head a rebound effort. Three months later, the cheers are ...
The coffee chain’s new chief executive is focusing on cafe operations and company affairs as he seeks quick change.
The customer is always right” is a credo that is often used and applies especially to consumer-facing businesses like Starbucks ...
“Starbucks used to have an energy around it,” Sharon Zackfia, an analyst at William Blair & Co., an investment bank and ...
The Starbucks community has since responded to the Sharpie idea on social media, with many attempting to theorize how the ...
Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.