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Why would a brand put itself out there on April Fools' Day? Well, it can pay off, says Guido Campello, co-CEO of lingerie and pajama brand Journelle. The holiday "presents a unique opportunity for ...
In honor of Underwear Week, we decided to check in with Journelle, a favorite of ours and one of the first multi-brand lingerie boutiques to offer shoppers a tasteful and somewhat pared-down ...
Well, it can pay off, says Guido Campello, co-CEO of lingerie and pajama brand Journelle. The holiday "presents a unique opportunity for brands like Journelle to engage customers with a playful ...
As spring blossoms, so too does the opportunity for creativity and humor on April Fools' Day. This annual occasion has transformed into a vibrant showcase for brands eager to engage consumers through ...
That’s right, it’s April Fools’ Day, and it seems like everyone is having fun with the day. It started early in the sports world as Tiger Woods announced on social media, despite tearing his Achilles, ...