Barbie's new occupation? A haunted Mexican folklore figure known for drowning her children in a fit of grief and rage.

Mattel said U.S. retailers significantly ramped up orders in recent weeks, giving the toy company enough confidence ahead of ...

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products ...

Mattel released a La Llorona Barbie in honor of Día de los Muertos and she has quickly sold out.

Uno cards, Hot Wheels cars and American Girl dolls are popular purchases, according to Mattel, while Barbie and Polly Pocket ...

In exchange for dropping its opposition to a trademark filing for a political podcast, Mattel insisted that the show not ...

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

KPop Demon Hunters' toys, collectibles, games, dolls and other products based on Netflix’s hit movie are coming next year ...

Mattel struggles with falling sales and tight margins as Q3 disappointed. Click here to find out why MAT stock is a Sell.

To mitigate tariffs, retailers are pushing the importation and warehousing of goods onto the toy maker, and their orders are ...

The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...