In a legal filing submitted to a UK employment tribunal, Purkayastha said the return of investment (RAOS)—an important metric ...

It's all fun and games at this Hasbro account, until one of your colleagues is caught stealing money as the banker in ...

Greenfield gets set to lead AKQA's data and AI work. Maintains he doesn't use ChatGPT as a therapist, however.

“This is a mess. It’s emotional castration,” one user wrote. Another admitted, “I clocked that something had changed ...

“This means that they will be likely to be deployed selectively, capriciously and possibly illegally when bad faith ...

Taste.com.au, Australia’s number one food media brand, will tomorrow launch Taste Healthy 100, a national campaign designed ...

Attention metrics are not the be-all-and-end-all when it comes to understanding media channel effectiveness, instead the “ad ...

Large swathes of the Eastern Suburbs experiencing headaches after Johnnie Walker launches new RTD at Sydney's Chin Chin.

Digital Diaries is a qualitative research solution that gives researchers a continuous view into participants’ thoughts, ...

Man of Many has announced it has joined the News/Media Alliance and the World Association of News Publishers (WAN-IFRA). The ...

Two of Australian consumer PR agencies, Progressive PR and Rover Communications have merged, to form a consultancy in the ...

Nova’s Antonell Doyle has a passion for helping women grow in the industry, and as someone who had an invaluable mentor ...