Wavemaker, Spark Foundry, PHD emerge as top media agencies, as per New Business Barometer for 2024 by COMvergence.

Names Dan Hagen as the group’s global chief data and technology officer and Jamie Seltzer as the global chief data and ...

Radio revenues grow 9% in 2024 to INR 2,500 crores; digital media ad revenues expected cross INR 1 lakh crores in 2026, finds ...

With demand for luxury housing on the rise, personalised messaging, exclusivity, and experiential marketing have emerged as ...

Tapping into 'Zindagi Na Milegi Dobara’s' legacy, the entertainment and leisure destination in Abu Dhabi is betting on ...

Having joined the tech giant in March 2013, Neary has been key to Meta's regional expansion in Asia Pacific, driving audience ...

Group has shifted towards non-advertising specialisms.

Despite economic uncertainty and regulatory pressure worldwide, a WARC report says certain digital channels like social media ...

Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, ...

Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, ...

The New York-headquartered media measurement and optimisation platform provider Integral Ad Science (IAS) has expanded its ...

Reactive advertising keeps brands in the cultural conversation, but does it build loyalty or just fuel fleeting buzz? As ...