This week, the Trump administration announced exemptions on smartphones, computers, and various consumer electronics from the ...

In today’s digest, we cover Japan’s cease and desist order against Google plus a UK lawsuit against the tech giant over its ...

As the digital advertising landscape evolves, the industry is moving from traditional viewability metrics to attention-based ...

We look at the findings from the latest IPA Bellwether report, with insights from experts across the marketing industry.

DV’s automated pre-bid video controls and reporting insights are activated through DV Pinnacle ®, the company’s unified ...

By focusing on creating genuine, engaging experiences, developers and brands can foster stronger connections with audiences.

We examine the rise of data curation, with a particular focus on its expansion in the European region. What makes it a new essential for European advertisers, and what is driving its demand?

Sharp Decline in News Ad Spend. According to WARC’s latest Global Ad Trends report, ad spend on news content is in steep ...

“Brands need controls that move as fast as social media does,” said Richard Raddon, co-founder & co-CEO of Zefr. “TikTok’s ...

The integration will allow MarkApp to activate Sovrn’s commerce solution, enabling monetisation of shopping-intent traffic ...

Yahoo’s 14th annual Yahoo Academy program has come to a close, culminating in a high-stakes Pitch-Off event for Australian ...

The latest lawsuit, filed in the Central District of California on 31st March, claims that The Trade Desk’s Unified ID 2.0 (UID2) identifier collects personally identifiable information, such as email ...