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Disney+ Rolls Out Viewer-First Interactive Ads: Gateway Go, Pause+, and Ad Selector Explained
Disney+ Rolls Out Viewer-First Interactive Ads: Gateway Go, Pause+, and Ad Selector Explained Disney has expanded a full suite of first-party interactive ad formats on Disney+ over the past year, all built on its internal Disney eXperience Composer (DXC) platform. The lineup spans Gateway Go, Pause Ads, Pause+ with Billboard, Trivia, and ...
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