New innovative fabric. Same iconic look. The L.12.12 LIGHT Polo Shirt reinvents the fabric with an entirely new Piqué feel. More fluid, more supple, and light as air. | Lacoste

From a 🐊 to the 🐐. Discover a collection that celebrates @djokernole: a one-of-a-kind player whose career is defined by passion, perseverance, and greatness. More than a tribute to a legend, this collection also honors the community that has supported him every step of the way. Available now on lacoste.com and selected countries, in limited edition. | Lacoste

Lacoste once made the boldest move in its history. They removed their iconic crocodile logo to highlight a global crisis we often ignore. During Paris Fashion Week, the classic croc was replaced with 10 different endangered animals. And the number of shirts produced for each animal matched how many were left in the wild. 1,775 shirts. All sold out instantly. All profits donated to protecting those species. A fashion statement turned into a reminder that awareness can create real impact. Follow @